Strategy work is hard to quantify and easy to misprice. Clients do not always know what they are buying. Your proposal has to make the outcome concrete before they commit to the investment.
Marketing projects expand because the original scope was written in broad terms. A precise proposal is how that stops.
Strategy work is difficult to define and easy to undervalue when the proposal is vague. What is the output? What does the client get to keep? What does implementation cover and what does it not? Prosperus gives you the structure to answer those questions in writing before the engagement begins. Deliverables per phase, payment milestones, what is out of scope. Clients who know what they are buying are clients who do not dispute the invoice.
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Scope the engagement before the engagement starts
FAQs
Yes. Add discovery, audit, and strategy as separate services and combine them into packages with their own pricing and deliverables.
Yes. Add case studies with campaign outcomes, screenshots, and links to previous work in your case study library. Include the most relevant examples for each client.
Yes. Prosperus supports monthly pricing alongside one-time project fees in the same proposal. Structure ongoing engagement clearly from the start.
Yes. Define payment schedules tied to project phases within the proposal pricing section. Clients sign off on when they will be invoiced before work begins.
About 10 minutes to set up your services and brand. Each proposal generates in under 10 minutes after that.